Crowd Analytics

at Your Fingertips

We use state-of-the-art computer vision to provide actionable insights on the composition and behavior of crowds.

We translate the emotional and sensory energy of live events into measurable insights that help sports and entertainment organizations optimize the moments that matter most.

Audience Demographics

Seat-level age and gender analysis, enriching ticketing data

Fan Affinity

Apparel adoption by section, fan type, and loyalty tier

Attention Tracking

Visual engagement with screens, activations, and in-game content

Crowd Flow

Fan presence and movement patterns throughout the venue

Let Us Help You Understand Your Crowd, Better.

Quantifying Atmosphere
Paris Saint-Germain Leverages CrowdIQ Analytics to Elevate the Stadium Experience

Stadium atmosphere is no longer just a feeling — it’s a measurable driver of fan experience and sponsor ROI. In this exclusive white paper, see how Paris Saint-Germain undertook a targeted research initiative with CrowdIQ to transform Parc des Princes into a data-optimized fan environment using real-time behavior and emotion analytics.

Discover how PSG leveraged the Atmosphere Index to identify key moments of fan engagement, increase early arrivals, and measure atmosphere across competitions — all while laying the groundwork for global applications in the NBA and NFL.

2024-25 NFL In-Venue Content Report

In-venue content plays a crucial role in transforming stadiums into emotionally engaging and commercially powerful environments. This report reveals which content types consistently drive fan attention and sponsor value — highlighting top performers like giveaways, replays, and emotion-driven activations.

Learn how CrowdIQ’s data-driven framework can help teams and brands fine-tune content strategy, optimize sponsorship alignment, and convert screen time into measurable ROI.